Introduction
E-export is a type of international trade that involves the sale of goods and services for foreign markets through an online sale channels within the scope of micro export. E-export has many advantages compared to traditional export. This includes lower costs and more control over pricing, product selection and marketing as well as global reach through the internet.
What is E-Export?
E-export is the sending of products or services sold in online marketplaces abroad within the scope of micro-export limits to customers with (ETGB).
Micro export is an export model used for exporting goods with a weight limit of 300 kgs and a value limit of 15,000 EUR that works under the simplified customs procedure realized directly by the authorized logistic companies such as DHL, TNT and UPS. Packages under specified limits can be declared with an Electronic Commerce Customs Declaration. ETGB is a statement issued electronically without any physical output by express cargo carriers authorized by the buyers and senders.
How is it done?
The first step is to complete necessary market research and analysis. You need to know what products you want to sell, which markets you want to target, what the competition is like, and how your product or service can be differentiated from other similar offerings.
The rise of e-export has had a significant impact on the global economy, as it opens up new opportunities for businesses of all sizes and enables more efficient and effective distribution of goods and services worldwide.
Once you have identified a target market and set up your own international website or sell on online B2B or B2C market places (e.g., Alibaba), list your products. If you are selling online, it is important to have a professional website that will serve as an online shop window for potential customers worldwide.
Digital marketing of your products is another important aspect of e-export business development. Your website needs to be optimized for search engines and social media so that it will rank well in search results for relevant keywords or phrases. You also need to promote the website through email marketing campaigns and social media advertising so that people can find out about your products easily through these channels.
Shipment planning involves making sure that all products are shipped on time and in good condition so as not to disappoint customers who have placed orders with you. Once you have a website, you’ll need to start promoting it. This can be done in several ways. The most basic way is to pay for advertising on search engines and social media platforms, but these methods don’t always generate sales. A better way is to create content that people want to read and share with others.
What are B2B and B2C Marketplaces?
B2B marketplaces are online platforms that help businesses to connect with customers in other organizations in order to conduct buying and selling activities. Examples of B2B Marketplaces include Amazon, Alibaba, eBay, and many others.
Business-to-consumer refers to the process of businesses selling products and services directly to consumers, with no middle person. B2C typically refers to online retailers who sell products and services to consumers through the internet. Examples of B2C Marketplaces include Amazon, Alibaba, eBay.
What are the Benefits of e-Export?
- Lower costs compared to traditional exports
- More control over pricing and marketing
- Global access through the internet
- Opportunity to target specific markets and customers
- Increased efficiency and speed of transactions
- Access to a larger customer base
- Improved customer service and support
- Reduced entry barriers for small and medium-sized businesses
- Improved brand visibility and recognition